Foundation · 2 min
What you need to know
What should show first?
The product name, price, variant selector and Add to Cart button should all be visible without scrolling on most screens. A shopper who must hunt for the price or action button may leave before finding either.
How do features and benefits work together?
A feature describes what a product is; a benefit explains what it does for the buyer. List the practical outcome alongside the specification so shoppers can connect the detail to their need.
What about delivery and returns?
State the estimated delivery time and return conditions near the Add to Cart button. A shopper who must navigate away to find this information may not return.
What to check in your store?
Open a product page on a phone and confirm the name, price, choices and Add to Cart button are visible without scrolling. Check that delivery and returns information appears on the page.
Foundation · 2 min
Frequently asked questions
How much information is too much?
Lead with the facts a shopper needs to decide — name, price, choices, availability, delivery. Add supporting detail below so shoppers who want more can find it without cluttering the decision area.
Where do I edit product decision information?
Use the verified ZenBasket product and theme settings to update name, price, variants and delivery text, then test the published page on a real device.