Foundation · 2 min
What you need to know
When do shoppers browse or search?
Someone looking for a specific product may search its name; someone choosing a gift may browse a category first. Make both paths available. A small store can begin with simple search and clear categories, then improve search as its catalog grows.
Where should the search box go?
Place a recognizable search control in the header and make it easy to find on mobile. A search icon can open a field if space is tight; label the control accessibly and test that a shopper can open it, type, and return to results.
How can you tell whether it works?
Try product names, common descriptions and terms customers use. Check searches, result clicks and purchases; searches without purchases might reflect mismatched results, product information or prices, so review examples before deciding why.
A simple check to try
Search for an exact product name, a broad characteristic and a word buyers often use. Record whether the expected product appears and opens correctly on a phone.
Foundation · 2 min
Frequently asked questions
Does every small store need advanced search?
No. Keep a workable way to find products, then add advanced features when real search terms show a need.
Where should I check store-search settings?
Use the verified search help guide, then test the live search box and results with products that are currently available.